However childish it may be, there’s always mirth to be had from those moments when the Countdown letters board spells out something rude.

And the producers appear to have cottoned on to this, if today’s Conundrum was anything to go by – with viewers left gasping when the nine-letter legend ‘itchysemi’ appeared on the board.

The double entendre sent fans flocking to Twitter with one commenting ‘hahaaaa made my day’ while another added: ‘steady on Countdown!’

As benchmark moments in the history of the series go, it appeared to be up there with Rachel Riley looking mildly embarrassed while posing next to the word ‘orgasmed’, offered by Dictionary Corner in one round last month.

Oh and in case you were wondering, the answer was ‘mythicise’. Which you may have worked out if you could stop giggling for long enough.